So, you redesigned your website… Now what?

Date: Friday, July 14, 2017
Time: 3:00 - 3:45 pm (EDT) (UTC-04:00)
Location: Room 1028
Format: General Lecture Session

Session description

Stanford Law School launched a completely redesigned website in August 2015. But as you know, new websites are never done! There’s always room for improvement: incremental UX enhancements, feature requests, upgrades and content strategy.

We’ve spent our time since then making sure that everything stays up-to-date and our internal clients are happy. We’ll share what we’ve learned along the way, and things that have worked well for our small team:

  • Mastering our content strategy using campaign blueprints for key pages mapped to the academic calendar.
  • Training 300+ content editors with a combination of online tutorials, quizzes and office hours.
  • Migrating and turning off rogue sites to streamline offerings and retain institutional knowledge.
  • Keeping in touch throughout the year with our key stakeholders to gather feature requests to add to our roadmap.


Jennifer Stroth

Headshot of Jennifer Stroth
Associate Director of Online Communications and Identity, Stanford Law School

Jennifer Stroth is the associate director of online communications and identity at Stanford Law School. She has experience developing websites as an information architect, webmaster and designer. She has a BS in Applied Art and Design from Cal Poly, San Luis Obispo.


  • General Lecture Session: So, you redesigned your website… Now what?

Session video

Sessions were recorded and have been uploaded. View the schedule or visit our main videos page to view the videos.


President Sponsor

Vice-President Sponsor

Graduate Sponsors

Undergraduate Sponsors