Stanford Law School launched a completely redesigned website in August 2015. But as you know, new websites are never done! There’s always room for improvement: incremental UX enhancements, feature requests, upgrades and content strategy.
We’ve spent our time since then making sure that everything stays up-to-date and our internal clients are happy. We’ll share what we’ve learned along the way, and things that have worked well for our small team:
- Mastering our content strategy using campaign blueprints for key pages mapped to the academic calendar.
- Training 300+ content editors with a combination of online tutorials, quizzes and office hours.
- Migrating and turning off rogue sites to streamline offerings and retain institutional knowledge.
- Keeping in touch throughout the year with our key stakeholders to gather feature requests to add to our roadmap.